Power of ideas
In 2007, FlavourArt established an online ecommerce presence in order to present its range of flavourings and aromas directly to the end user, probably the first flavour production company to
embrace customers with such enthusiasm.
The door to the FlavourArt experience was opened wide and everyone was made welcome. Being able to choose from a huge range of quality flavourings
in practical quantities proved to be much appreciated by both amateur and professional cooks, bakers, and anyone who wanted to add spice or flavour to their culinary creations. Going online enabled
FlavourArt to reach a worldwide audience quickly, their reputation for quality and service providing both the perfect advertisement and supportive testimony.
In 2009, the paths of FlavourArt and Electronic Cigarettes first met; little did anyone know at that time just what a significant impact this serendipitous rendezvous would have on the world of vaping.
One question was all it took to trigger an incredible chain of events, "can your flavours be used for electronic cigarettes?". This simple question prompted discussion from which ideas evolved that
inspired Max to evaluate the possibilities of developing products specifically for this unusual application. The following five years saw FlavourArt apply its talents and resources in an intensely dedicated
and thoroughly professional manner, with quality, research, testing, and safety, being prioritised. The nature of their work was largely unprecedented in this field and was self-motivated; it also required
major investment funded by the successful growth of the FlavourArt business.
"can your flavours be used for electronic cigarettes?". This simple question prompted discussion from which ideas evolved that inspired Max
Our idea of business
By 2014, having been pioneers in a nascent industry, FlavourArt had become recognised as a world leader specializing in e-liquids and flavourings for use in electronic cigarettes, their work contributing to
a growing database of research and to an increased customer awareness of safety and quality. As customer demands intensified, both in terms of quantity and quality, so did FlavourArt's ability to maintain
their position and reputation, which in turn has inspired an exceptionally high level of customer confidence. 2014 saw vapers expressing concern over ingredients such as Diacetyl; FlavourArt had recognised
and addressed this issue back in 2010 by initiating the program to remove it from their recipes, just one of the many improvements that have helped set such high standards which others aspire to achieve.
FlavourArt as a business has been under immense pressure created by market demand for their products and this has seen a phenomenal expansion in their production facility, based in Oleggio, North of Milan.
2000 square metres of manufacturing space, over 40 employees, 3 Flagship stores in Europe, a brand known and appreciated in 40 countries across the world, and a name that is synonymous with quality, reliability
and value, are all positive indications that FlavourArt is a thoroughbred organisation with a bright and prosperous future, along with a key role to play in the further development of vaping liquids.
To quote Walt Disney, "If you can dream it, you can do it." FlavourArt has transformed a dream into reality.
We would like to offer our sincerest thanks to all of you who believed in us.
Dear past, thank you for the lessons.
Dear future, we are ready now.
Dear future, we are ready now.
2000 square metres of manufacturing space, over 40 employees, 3 Flagship stores in Europe, a brand known and appreciated in 40 countries across the world
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